Brady Carter, senior application scientist from Neutec Group, explains in this short video the importance of water activity measurement and what can be learnt from the results for shelf life prediction and quality control

 

Walter is the quality control manager for “Good Times Baked Goods”, a leading pastry company.

Recently, Walter has been receiving complaints about his famous cupcakes spoiling well before their expiration date.

Read more: What is Water Activity?

Dr. Brady Carter - Application scientist provides a non biased review of the pros and cons of the four different methods of measuring water activity